Custom Branded Swag for Your Miami F1 Suite
Premium custom branded merchandise delivered directly to your suite on race weekend.

How It Works
Three simple steps to outfit your suite with premium branded merchandise.

Choose Your Swag
Browse our curated collection of premium merchandise — caps, polos, jackets, tumblers, and more — all hand-picked for the perfect race weekend. Select the products that best represent your brand.

Finalize Designs
Use our design tool to upload your logo and share your creative direction. From there, our team of expert designers will work with you to perfect every detail — colors, placement, and finishing — until your branded merch is exactly right.

Swag Waiting in Your Suite
We handle production, quality checks, and delivery. When race weekend arrives, your custom branded merchandise will be ready and waiting in your corporate suite — no logistics, no hassle.
Featured Collection
Premium merchandise designed for the best race weekend experience. Additional items available upon request.
Your Official Suiteholder Branded Merchandise Partner
SwagUp, a BDA company, is the industry leader in custom branded merchandise. As the official merchandise partner for Miami Grand Prix suiteholders, we make it effortless to create premium, custom-branded swag for your race-day guests.
Official Suiteholder Partner
SwagUp is the exclusive branded merchandise partner for Miami Grand Prix suiteholders, trusted by 200+ corporate hospitality groups.
Part of the BDA Family
Backed by BDA, the global leader in branded merchandise and promotional products with over 40 years of experience.
End-to-End Platform
From custom design to production to race-day delivery — SwagUp handles every step so you can focus on your guests.
Ready to Outfit Your Suite?
Elevate your corporate hospitality with premium branded merchandise. Custom swag, designed by you, delivered to your suite.































































